NEWSLETTER - 24 June 2013

Welcome to our new members

The TTA warmly welcomes the following new members:
Zambesi Safaris en Toure
Colosseum Executive Suite Hotel

Members meeting feedback

The TTA held an interesting and informative members meeting at the Pretoria Zoo on Tuesday 18 June 2013 with presentations from Tshwane Convention & Visitors Services Bureau (TCVSB) and from Gautrain.

Linda Ngcipe, Executive Director: TCVSB, shared information on the marketing activities that the City have undertaken in the past 12 months which includes various exhibitions, trade shows, hosting of buyers and media as well as discussions on future planning with various key attractions and service providers. New marketing material recently produced by the City was distributed - copies of the very attractive new information brochure "Tshwane at a Glance" and the 2013 Meetings Planner and Visitors DVDs are available from the tourism office on (012) 358 1430/1135/1675 or tourisminfo@tshwane.gov.za. Product owners are welcome to collect copies to use in their marketing activities.

Linda also informed the meeting that tourism product owners can expect to be contacted by a publishing company who will be producing a tourist guide, endorsed by the Council, for the city soon. Product owners and tourism roleplayers may also be contacted by Convention Industry Consultants (Pty) Ltd who are conducting a feasibility study on the proposed Tshwane Convention Centre for the Council.

Ashton Bodrick, Executive Manager: Marketing Services, Gautrain Management Agency, presented on background, progress and possible future developments of the Gautrain and informed members regarding an excellent offer where Gautrain will advertise tourism product specials, discounts and public events on the LookLocal websites at no cost providing there is benefit to Gautrain and the Gautrain commuter or tourism user (more information has been sent out directly by e-mail).

Ashton also distributed the excellent new Gautrain Tourism Map, copies of which are available from his office - ideal for guest rooms or tourism business reception areas the new map is an informative bird's eye view of the Gautrain system and connected tourism destinations and other places of interest for visitors. Ashton also informed the meeting regarding the custom branding opportunities available for the map so if you have a public event or large gathering please contact him in this regard.

Tshwane's share of the international meetings industry

International meetings mean international business visitors and more spin-off leisure tourism and economic growth and Tshwane definitely has a lot of growth potential in this market.

South Africa has secured 88 international association meetings over the next five years to 2017, according to a report to Parliament on Tuesday by the National Convention Bureau. South Africa is still ranked the top association congress destination in Africa and the Middle East. It hosted 106 international conferences in 2012 with an economic value of R662m, attended by 52 587 delegates over 414 days.

South Africa hosted more than a third of all association meetings that took place in Africa in 2012. Cape Town was the top-ranking city in Africa, followed by Johannesburg at third place, Durban fourth, Stellenbosch seventh and Pretoria ninth.

Worldwide Tshwane's ICCA (International Congress & Convention Association) ranking is as follows for the past three years:
Year Number of international meetings Tshwane worldwide city ranking
2010 6 306
2011 5 348
2012 7 309

"Tshwane venues and conference organisers can improve the city's ranking by reporting all international meetings to ICCA to be included in the ICCA database", says Bronwen Cadle de Ponte, TTA Chairperson. "According to ICCA the average number of delegates for an international association meeting is just over 500 and 73% of all international association meetings have between 50 and 499 delegates. Tshwane has over 100 conference venues which can cater for conference groups of this size so there is absolutely no reason why our city should not increase its share of the international association meetings market with existing venues in the short to medium term", said Mrs Cadle de Ponte, "The ICCA database contains over 4500 international association meetings with the potential to come to Tshwane, this is a huge pool to work with".

The international conferences which took place in Pretoria/Tshwane in 2012, which were included in the ICCA database from which the above statistics are drawn, were:

  • 17th International Conference of the African Association for Lexicography (AFRILEX 2012), 3 & 4 July 2012, University of Pretoria
  • 30th International Congress on High Speed Imaging and Photonics (ICHSIP 2013), 16 - 21 September 2012, CSIR International Convention Centre
  • 12th European Conference of the International Society for Terrain Vehicle Systems, 24 - 27 September 2012, Gerotek Test Facilities
  • 4th Conference of the African Network for Internationalization of Education (ANIE 2012), 26 - 28 September 2012, University of Pretoria
  • 15th International Business Forum (IBF) Congress, 21 - 23 October 2012, CSIR International Convention Centre
  • Congress of the International Correspondence Chess Federation (ICCF), 28 October - 3 November 2012, Roodevallei Country Lodge

Africa Travel Week announced

Reed Travel Exhibitions (RTE), the organiser of World Travel Market (WTM), will be launching Africa Travel Week next year at the Cape Town International Convention Centre (CTICC). RTE plans to co-locate three shows during the event from 28 April to 3 May 2014, including WTM Africa, Incentive, Business Travel and Meetings (IBTM) Africa and International Luxury Travel Market (ILTM) Africa.

"Because of the sheer size of the continent and diversity of its travel offering, all three brands will help bring the world to Africa and promote Africa to the world's leading source markets," said RTE Managing Director Richard Mortimore. "Reed Travel Exhibitions is committed to the African continent and its future as a global player in the leisure, business and luxury tourism sectors."

WTM Africa will attract exhibitors from all sections of the leisure travel industry within sub-Saharan Africa as well as North African destinations, reflecting the brand values of sister events, WTM, WTM Latin America and Arabian Travel Market. IBTM Africa will target the inbound and outbound meetings, events, incentives and business travel sectors of sub-Saharan Africa, similar to its sister events CIBTM (China), EIBTM (Europe), GIBTM (Middle East), AIME (Australia), AIBTM (UAS) and IBTM India.

ILTM Africa, part of Reed's global portfolio of luxury travel events that include ILTM (Cannes), ILTM Americas, ILTM Asia, ILTM Japan and ILTM Spa, will hold its second event from 28 to 30 April, 2014.

Thebe Exhibitions Group will be working with Reed as the local management services contractor to provide logistics, operations and local sales and marketing services.

Irene on Ice

The popular Irene Village Mall is celebrating winter this year by bringing back their successful "Irene on Ice". From 21 June until 14 July for the school holidays the mall will be opening the Magic Ice-Rink which is ideal to keep the little ones busy while you shop until your heart is content or enjoy a relaxing meal or join your kids on the ice for a day of family fun!

The rate costs just R30 per person for 30 minutes of ice-skating. In addition to this, Toy Adventures is doing a lucky-draw giveaway for a Lego hamper worth R2000 and entry forms will be available at the Irene Village Mall ice-rink.

South African Tourism Minister Tells Industry to Improve

Upcoming industry conferences, exhibitions and events

See what hot entertainment is on in the city

Read the latest Zoo e-News

Coffee & Chocolate Expo, 19-21 July 2013, Turbine Hall, Newtown

SAACI Annual Congress & Exhibition, 28-30 July 2013, Port Elizabeth

2013 Outdoor Lifestyle Show, 8-11 August 2013, Johannesburg

e-Tourism Africa Summit, 9-10 September, Cape Town

Sports & Events Tourism Exchange Conference & Exhibition, 10-13 September 2013, Durban ICC

South African Travel & Tourism Industry Conference, 9-10 October, Johannesburg

IBTM Africa, 28-30 April 2014, Cape Town

International Luxury Travel Market Africa, 28-30 April 2014, Cape Town

World Travel Market Africa, 2-3 May 2014, Cape Town

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