NEWSLETTER - 4 March 2013

TTA Hosts photographer for SA Tourism image stock library

The TTA on hosted a photographer contracted by SA Tourism to take pictures of attractions in Tshwane for the SA tourism stock library. Vanessa coordinated and accompanied the photographer on a 1 day tour to capture the attractions in the city and their transport was sponsored by Ulysses Tours & Transfers.

The photographer (Max) expressed that she would very much like to come back as she discovered that one day was not enough to explore the grandness of Tshwane. The TTA would like to thank the following members and stakeholders for their time and support of this initiative:

Ulysses tours & Safaris
Court Classique Suite Hotel
Voortrekker Monument & Nature reserve
Groenkloof Nature Reserve
Hotel 224
Menlyn Park
Lynnwood Bridge
Hatfield Square

Members can contact Vanessa should they wish to be involved in future initiatives like this. View some of the images taken on the day:

One step forward toward promoting Tshwane as a culinary destination
Despite being home to some of the best chefs and restaurants in the country Tshwane has never really been on the epicurean radar. TTA is working to change this and has arranged to host a networking event with SA Chefs Association to kickstart the strengthening of the professional gastronome fraternity in our city.

All chefs, whether members of an association or not, in the city are invited to attend this networking session where it is expected that great relationships will be built and exciting ideas will blossom.

Meetings Africa 2013

The Tshwane Tourism Association successfully exhibited at Meetings Africa last week. Meetings Africa is a business tourism marketing platform which aims to expose local and international buyers to the range of services and products in Southern Africa's MICE (Meetings, Incentives, Conference, Exhibitions) industry.

For the first time the new Tshwane Convention & Visitors Bureau also exhibited at the show and were very busy will appointments for the full duration. We proudly congratulate Tshwane TCVB head, Linda Ngipe, and her team for winning the best stand award in the medium stand category!

A total of 2 884 delegates attended Meetings Africa 2013, which was hosted by the South African National Convention Bureau (SANCB). Close to 9 000 meetings were held by exhibitors over the two days, and there were 300 international, regional and local buyers in attendance, 30% more than attended last year.

"The show was attended by excellent hosted buyers who came here to do business. These buyers engaged with the regional product and trade and they are going to send large numbers of business events delegates to South Africa," said SA Tourism CEO, Thulani Nzima.

"It's very encouraging that so many buyers - 78% of them - were in attendance for the first time this year. It shows that interest in our region is really growing."

India was the market best represented by buyers, with more than 30 in attendance. There were 20 buyers from the USA and Canada; 13 from China, nine from Brazil and eight each from Germany and Russia. Buyers were also in attendance from Argentina, Australia, Belgium, the Czech Republic, France, Hungary, Lithuania, The Netherlands, Norway, Pakistan, the Philippines, Poland, Spain Sweden, the UAE, the UK and the Ukraine.

Hosted buyers represented a potential of almost 62 000 delegates who could attend business events held in South Africa in the next 18 to 24 months.

We also have space available for members who are interested in participating on the TTA stand at Indaba 2013. Please contact Vanessa for more information.

The following members participated on the TTA stand:
Arcadia Hotel
Hotel 224
Ditsong Museums of South Africa
Pretoria National Botanical garden
National Zoological Gardens of South Africa

2013 Meetings Africa exceeds Tshwane Convention Bureau expectations

The 2013 Meetings Africa that was held at Sandton Convention Centre exceeded Tshwane Convention Bureau's expectations. The quality of the buyers was excellent, and the bureau is following up on the leads that were generated at the event.

Meetings Africa is a business tourism marketing platform which aims to expose local and international buyers to the range of services and products in Southern Africa's MICE (Meetings, Incentives, Conference, Exhibitions) industry.

The event brings together conference and event venues, travel destinations, professional conference organisers, destination marketing companies, associations and event organisers, all of which are an integral part of business tourism. It has a hosted buyer programme (buyers that have a potential to bring business tourism events to the country and are carefully selected and hosted by South African Tourism and Department of Trade and Industry). This programme is aimed at exposing and educating the buyers about the destination and to generate new business leads for the country.

ED: Convention and Visitors Services Bureau had the opportunity to talk to the Minister of Tourism Mr Marthinus van Schalkwyk, who was very pleased by the move taken by the City of Tshwane to establish its own Convention Bureau.

The highlight of the event was the announcement of the Tshwane Convention Bureau as the winner of the 2013 Meetings Africa Best Stand. This is an important milestone for the city as it is now recognised by the business tourism fraternity, and managed to beat well-established companies and organisations in business tourism industry. Not only did this demonstrate how serious the city is about business tourism, but it also created awareness about the City of Tshwane as a business tourism destination and attracted hosted buyers and local business to the stand. The criteria for judging the stands included the visual impact, spatiality, lighting effects, graphics and presentation, quality of material and workmanship and Exhibition Stand Identification. Achieving this award was indeed an example of "Igniting Excellence, and with this comes expectations from the industry.

Winning this award has boosted our confidence, and that of the industry in us. We are now gearing ourselves to bid for new MICE (Meetings, Incentives, Conventions and Events) business for the City of Tshwane. This requires lots of support from other departments and financial backing. Business tourism also referred to as MICE is a key driver for economic growth and development, hence the importance of the establishment of a bidding fund.

The City also used Meetings Platform to promote Tshwane Open.

Dinokeng tour receives FTTSA certification

Fair Trade in Tourism South Africa (FTTSA) has certified its first tour in the Dinokeng area: The Refilwe Cultural & Shebeen Tour.

The tour is operated by Fundani Tours, an owner-managed community tour operator that offers a variety of tours in the Cullinan area and further afield.

This is the third tourism product to be certified by FTTSA as part of a campaign by Gauteng Tourism Authority (GTA) called ‘Travel with a Conscience'. The campaign is aimed at positioning Dinokeng as a responsible tourism destination.

On the tour, visitors will experience everyday life in this vibrant community through close interaction with its inhabitants, a visit to the traditional doctor and a traditional meal at a local shebeen.

Says Katarina Mancama, FTTSA Marketing Manager: "This is a truly responsible tourism product that has direct and lasting impact on the community that it operates in. Further, the addition of an activity to the already certified accommodation providers, Kwaggas Pride Guest House and Kwalata Game Ranch, will make the Fair Trade Tourism footprint of Dinokeng much stronger."

Fundani Tours plays a big role in community tourism development by encouraging tourism entrepreneurship with the aim of creating sustainable jobs for youths, women and people living with disabilities, but also makes sure it does not lose the authentic community tour experience.

"To be FTTSA certified is a privilege, not only for my company but also for my community, because FTTSA advocate fair wages and working conditions, fair distribution of benefits, ethical business practice, and respect for human rights, culture and the environment. So everybody benefits," said Peterson Mahlangu, Founder and Owner of Fundani Tours


Local municipalities not prioritising tourism-Minister

Many municipalities with some of the best tourism offerings in the country have cut tourism budgets, or do not have a tourism budget at all. This is according to South Africa's Tourism Minister, Marthinus Van Schalkwyk, who was speaking at the opening of the Local Government Tourism Conference, Sandton.

Van Schalkwyk asserted that local government was obligated to deliver basic infrastructure upon which tourism was built. "Tourism enhances the image of cities and towns; attracts additional commercial investments beyond the tourism sector; creates employment opportunities and contributes to economic growth."

He cautioned local governments that failing to deliver basic tourism infrastructure could have a negative impact on the future economic growth and development in those municipalities as tourism has the potential to create local jobs.

"Local governments play an important role in the economic and social development of their communities. They must work with the various private and public stakeholders in the tourism sector to ensure that their communities derive maximum benefit. If tourism is to grow, we need a concerted, well-coordinated approach to manage it, which includes a well-managed approach to visitor servicing," said the minister.

"I therefore call on municipalities to make tourism a high priority in their budgets. To create the same quality of jobs in the tourism sector as in other economic sectors, the investment required is much less," continued Van Schalkwyk.

He said local governments would also find that in the National Department of Tourism, the social responsibility implementation (SRI) programme was a willing partner, which would make money available for concrete development plans. He cited three successful examples of the programme: Hector Pieterson Memorial Square in Soweto, which attracts about 25 000 visitors annually; Zithabiseni Resort, Mpumalanga; and Mukumbani Falls Project, Limpopo.

He said the local tourism industry had much to celebrate in terms of achievements and the integration of tourism in government policy, planning frameworks, and economic and development agenda. For this reason, the Local Government Tourism Development and Growth Support Programme was developed in partnership with the South African Local Government Association.

The minister said the programme would equip tourism practitioners and policy makers at local government level with much-enhanced tourism skills in key areas.

"We will work with provinces and municipalities to ensure the integration of tourism priorities in the Provincial Growth and Development Strategies and Integrated Development Plans."

"The implementation of the National Tourism Sector Strategy will require strong partnerships across public and private sectors, but, most importantly, appropriate structuring, capacitation and resourcing in all spheres of government," concluded the minister.


Members News: CSIR International Convention Centre joins 49M initiative

The CSIR International Convention Centre (CSIR ICC) has joined the 49M energy saving campaign. The 49M campaign, an Eskom initiative, is aimed at encouraging each South African to effectively contribute to reducing energy consumption.

"The CSIR ICC is fully committed to this campaign not only for the betterment of our organisational operations but for our country, our planet and the wellbeing of future generations," explains Sinethemba Sidzatane, Facilities Manager of the CSIR ICC.

The Convention Centre already has in place various measures to reduce its energy consumption. Motion sensor control of lighting is installed in feasible areas, a computerised building management system controls Heating,

Ventilation and Air-Conditioning and energy saving and energy efficient light fittings and bulbs are used throughout the building.

Read more about 49M and follow the campaign on social media.

Members News: Voortrekker receives Afrikaans learners from Poland

A group of Third year students from Poland who are taking Afrikaans as a subject in their university, visited the Monument on the 27th February 2013.The students, who have been in the country for a couple of weeks now, are able speak slow understandable Afrikaans and are in the country to meet Afrikaans speaking people and to learn their culture.

The students say they chose Afrikaans as a new language study because of the interesting history that the Afrikaners have.

Upcoming industry conferences, exhibitions and events

See what hot entertainment is on in the city

Read the latest Zoo e-News

SACA Tshwane Networking Event, 19 April, CSIR International Convention Centre

Hotel Investment Conference Africa (HICA), 9 - 10 May 2013, Durban

Indaba 2013, 11 - 14 May 2013, Durban

Coffee & Chocolate Expo, 19 - 21 July 2013, Turbine Hall, Newtown

Sports & Events Tourism Exchange Conference & Exhibition, 10 - 13 September 2013, Durban ICC

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