NEWSLETTER - 21 August 2012

New Members

TTA warmly welcomes the following new members:

Tshwane's Convention and Visitors Bureau participates at SAACI

The City of Tshwane's new Convention and Visitors Services Bureau (TCVSB) participated in the annual congress of the Southern African Association for the Conference Industry (SAACI) from 29 to 31 July 2012 at the Indaba Hotel in Johannesburg. The theme of this year's congress was "Shifting Paradigms".

According to Ms Linda Ngcipe, the newly appointed Executive Director: Tshwane Convention and Visitors Services Bureau, this year is truly a year of shifting paradigms in Tshwane's business events sector with the newly established TCVSB. As a member of a discussion panel, Ms Ngcipe highlighted what the capital city has to offer to the sector as well as future plans of the TCVSA. The roles of the respective convention bureaux were also clarified during these discussions. According to Ms Ngcipe, with Tshwane being the seat of government, centre of knowledge, home to 134 foreign embassies and 8 research institutes, Tshwane should be a key player in the business events industry.

Over the past years, the business events sector has emerged as a significant contributor to the country's economy. The benefits of hosting meetings are not limited to monetary value, but extend to legacy projects that delegates embark on as well as the wealth of information that is left behind by the experts.

The session was facilitated by Ms Amanda Kotze-Nhlapo, Executive Manager of the SA National Convention Bureau, and Gary Grimmer, CEO of GainingEdge.

The National Convention Bureau aims to increase the number of meetings in South Africa by 57% in 2017. The TCVSB will play a major role in helping the country to achieve this goal.

Member News: Local convention centre aims to inspire delegates with fresh herbs to take home

The CSIR International Convention Centre (ICC) recently moved its extensive herb garden to its front entrance to expand on the benefits of the garden for conference delegates and other visitors.

The herbs grown in the Centre's herb garden contribute freshness and flavour to the delectable cuisine provided by the CSIR ICC kitchens for the 600+ diverse events held at the Centre annually. "Using the garden instead of having herbs delivered contributes to minimising the Centre's environmental impact and we would like our guests to be able to enjoy produce from the garden too" says Bronwen Cadle de Ponte, Marketing & Sales Manager.

According to the CSIR ICC F&B Manager, Dieter Botha, "The opportunity provided by having so many different herbs readily available really allows us to be flexible with creating different dishes and flavour combinations to enhance our cuisine offering daily. Being able to grow one's own fresh herbs right on your doorstep adds tremendous value to the passion our chefs have for cooking".

The new location of the herb garden at the Centre's front doors adds to charm of the natural surroundings of the CSIR ICC by being visually appealing and releasing enticing aromas, particularly in the mornings, for arriving delegates.

Signage has been placed in the gardens inviting delegates to take a pinch of herbs home with them as they exit the building after a productive day of conferencing. The garden also contains lemon and lime trees and vegetables such as spinach, artichokes and rhubarb enhancing variety of the conference delegates' take-home experience.

The gardens are but one of the many greening initiatives the CSIR ICC has in place as means of minimising the carbon footprint and encouraging clients to enjoy and appreciate natural resources and practise environmentally friendly event management. Other initiatives are those such as the Centre's worm farm which produces compost from organic waste which is used in general garden maintenance around the building. The Centre also encourages its clients to 'green' their events by following the practical examples in the Gauteng Green Events Guideline Handbook which can be downloaded from

Member News: Golf day to benefit SA Guide Dog association

PenQuin Tours and The Angels Place Boutique Hotel will be hosting Pepe's Charity Golf Day on 26 September 2012.

The day will be held at Swartkop Golf Estate and proceeds will go to the SA Guide Dog Association. Price per 4Ball is R2600 or sponsor a hole for only R1500.

For more information contact Yolande da Costa on 082 567 6045 or

TBCSA FNB Tourism Business Index

The purpose of the TBCSA FNB Tourism Business Index is to provide individual tourism businesses with regular, up-to-date information on the performance of tourism businesses, including outlook for performance.

Download the latest report.

Joint industry conference coming up: 2-4 September 2012

The SA Travel and Tourism Industry Conference is a collaborative effort between the Tourism Business Council of South Africa (TBCSA) and five of its member associations.

The aim of hosting a joint industry conference is to facilitate industry cooperation and to reduce the proliferation of conferences within the sector. By convening one conference at the beginning of Tourism Month the aim is to create a central platform where members can address industry specific issues, as well as the challenges and opportunities which impact on the entire sector.

The conference will comprise two-and-a-half days of deliberations, exhibitions, networking and social events with an expanded programme allowing for close delegate interaction.

Visit the conference website for more information.

Tourism Department launches new website

The National Department of Tourism (NDT) has launched its new website, the first stage in the progressive approach that has been adopted by the NDT to unlock the value of the Internet for all its stakeholders.

Jay Singh, the Department's Corporate Communications Director, said that, to unlock value of the online tourism industry, the NDT had looked at tourism departments all over the world to benchmark he department against the very best.

In the short term, the website has been built and restructured around the information stage, which includes the information about the mandates upon which the department must deliver.

The next stages will be the engagement and networking phase and the collaboration phase, which includes individual profiling, interesting applications, supporting the tour guides, some automated processes such as knowledge creation and the extension of the NDT's communication into social media.

"The department is committed to creating an environment conducive for growing and developing tourism through innovation, strategic partnerships and collaboration, providing information and knowledge management services, and strengthening institutional capacity," said Singh.

For more information visit

Source: Tourism Update

TOMSA pilot project to boost UK tourist arrivals

Tourism Marketing South Africa (TOMSA), the levy collecting arm of the Tourism Business Council of South Africa (TBCSA), has joined forces with South African Tourism in a pilot project that aims to boost tourist arrivals from the United Kingdom.

"The project is a result of constructive engagement with SA Tourism on the need to narrow the gap between raising awareness about South Africa as a destination and converting potential tourists into actual tourist arrivals," said Mmatšatši Ramawela, CEO of the TBCSA.

Ramawela said the project had two key objectives. The first is to complement current marketing efforts from a brand awareness perspective. The second is to focus attention on the tourism distribution channel, traditional and new, to ensure that attractive South African packages are offered to the UK market. "Both TOMSA and SA Tourism both agree on the importance of looking after the country's traditional source markets, whilst pursuing new growth opportunities in the emerging markets."

The announcement of the project, follows the TOMSA Annual General Meeting held on July 26, where new members of the Board were elected. They are:

  • Lance Smith, Executive Director of Sales at Avis Car Rental
  • Franco Jordaan, MD of Court Classique Hotels
  • Nic Griffin, CEO of The Thornybush Collection
  • Alistair Dooley, Divisional Director of Financials at City Lodge Hotels
  • Dale Pretorius, Marketing Manager for Value South Africa
  • Kobus Tait, CEO of Forever Resorts
  • Nils Heckscher, MD of the Winchester Mansions Hotel
  • Paddy Brearley, MD of Legacy Hotels and Resorts
  • Mavuso Msimang, TBCSA Board Chairman
  • Mmatšatši Ramawela, TBCSA CEO

"This project is another way in which TOMSA is creating value in the travel and tourism industry. TOMSA supporters and the broader membership of the TBCSA will see more collaboration with SA Tourism. Based on the project's success, there are plans to expand it to other key source markets for South Africa," said Ramawela.

In his presentation of SA Tourism's five-year strategic plan and 2013/14 annual performance plan during the TBCSA/TOMSA AGM, the CEO of SA Tourism, Thulani Nzima, committed to work with both TOMSA and the TBCSA to ensure that the project succeeds.

Sheree Simpson, Former Marketing and Sales Director at Mantis Collection, has been appointed an 'in market' Sales Conversion Consultant. She will work alongside SA Tourism's UK office to strengthen the promotion and sale of South Africa as a tourist destination. Simpson will take up her new position from August 6.

Upcoming industry conferences & exhibitions

Pepe's Charity Golf Day, 26 September 2012, Zwartkop Golf Estate

Clean Business International 2012, 2 & 3 October 2012, Gallagher Convention Centre

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