NEWSLETTER - 20 April 2012

We welcome new members!

We are pleased to welcome the following new members:

Famba Famba Tours Design Specialists
Famba Famba strives to bring a unique and custom-made feel to its packages for the pleasure of its clientele to our fairest South Africa. We offer exclusive and personalised tours in small groups of 2 to 6 people, keeping it intimate and personal.

Mangwanani African Day Spa
Mangwanani African Spa is a true African spa and entertainment destination experience, committed to empowerment and responsible tourism.

B' Guest House
The main residence was built in Dutch style in 1929, by architect, builder and painter, Henk Horstmanshof, and declared a Provincial Heritage site. The house is characterised by the well preserved original stained glass front door and windows, and its unique architecture. An environment of warmth and charm is created with friendly hospitality and personal attention.

New TTA board elected

At the TTA AGM held on 27 March at Irene Farm members present elected the following board members:
Franco Jordaan - Court Classique Suite Hotel
Prem Gangiah - Soft Touch Trading
Srinivas Venkatkumar - Arcadia Hotel
Bronwen Cadle De Ponte - CSIR ICC
Gita Jivan - Geet Indian Restaurant
Ebirth Adams - SANBI
Elsa Daniels - Voortrekker Monument
Greg Waspe - Premier Hotel Pretoria
Natalie Botha - Protea Hotel Waterfront
Rosemarie van Staden - Guesthouse Association of Tshwane East (GATE)
Marli Toerien - TuksSport High Performance Centre (HPC)

We wish the new board well and encourage members to liaise with board members re matters of concern or strategic importance regarding development of tourism in Tshwane.

Member opportunities: African Aerospace & Defence event - 19 to 23 September 2012

Members are reminded to submit their product information and special offers for visitors to African Aerospace & Defence 2012 to Vanessa.

City of Tshwane news

The city council has launched a new logo which is very elegant, clean and professional. Read more about the meaning of the logo and the background to the process here. We look forward to the participating in creating the experience that supports the new brand; a city that ignites excellence is definitely an exciting prospect!

We also trust that a brand for tourism in the city is on its way, one that reflects the unique selling propositions that make our city such an attractive destination.

The City of Tshwane Tourism Awards function takes place on Wednesday 25 April 2012 and the TTA wishes all members who are finalists in the awards good luck!

SA Tourism National Convention Bureau striding forward

"Partnership is key to South Africa's business tourism growth", Minister van Schalkwyk said at the opening of Meetings Africa 2012. In a most inclusive process the new National Convention Bureau (SANCB) is fast gaining ground in setting up an effective structure and operations to increase international business events in South Africa. Amanda Kotze-Nhlapo, Executive Manager of the SANCB, is on a road show with newly appointed staff to share with you the final stages of the development of the NCB strategy and activation plan with regional stakeholders. As soon as further information is available TTA will make arrangements to share the plans with members.

Fresh new luxury travel show launches in South Africa

Calling all affluent and discerning travellers as well as members of the travel trade! The 2012 Luxury Travel Show will be held at the Sandton Convention Centre from 3 to 5 August, showcasing the very best in travel and accommodation options available in South Africa, Africa and the world.

Dedicated to creating an environment that reflects the quality of the products showcased, this unique show is far more than an exhibition space, it is about creating a visitor experience through interactive show programmes, competitions and a chill arena ideal for travel planning discussions.

Products to be showcased include luxury trains, boats and planes, private game reserves, lodges and safaris, not to mention exclusive hotels, resorts, elite golf resorts and concierge and chauffeur services. Spas, specialist, cultural and experiential options, cruise companies, tourism boards and destination marketing organisations await.

It is not only about luxury. This travel show will also incorporate experiential and adventure travel. From the art of customised travel and the very best in wining, dining and shopping destinations to whale watching in Antarctica, the Luxury Travel Show has it all.

Mike Armstrong, show director says, "The Luxury Travel Show is the first of its kind in South Africa. It is scheduled to be an annual event on the travel calendar. A unique and vital interactive marketing platform, the show is positioned at the discerning, affluent and frequent travellers who are least affected by the current economic downturn. The products on offer will entice them to include a closer-to-home option in addition to their continued international travel."

SA Tourism revamps its domestic strategy

Out of 30 million adults in South Africa, only 8.2 million earn enough to qualify as domestic tourists as targeted by South African Tourism's (SAT) new domestic marketing strategy.

This was one of the eye-opening facts presented by SAT's trade relations manager product support, Mashoto Zimba, at a recent Cape Town Tourism (CTT) market intelligence session for the travel industry. She said SAT's strategy targets South African adults who earn more than R3000 a month.

Mashoto said SAT recently re-segmented the domestic market after the number of domestic trips declined 1.8% from 30.3m to 29.7m between 2009 and 2010 under the Sho't Left campaign, which targeted the young and upcoming market in an effort to build the right mindsets for travel. Now, some 14 market segments have been identified, but SAT believes only five of these are worthwhile pursuing. An umbrella strategy has been devised, driven by special deals and customised package deals.

  • Spontaneous Budget Explorers: For this group, travel is a way to gain new experiences. They don't like to plan too much. Their top destination is KZN. They like self-drive breaks, often on long-weekends and prefer to stay in 2/3-star accommodation. They look for affordable, activity-driven, spontaneous adventures and will spend about R1500 on a weekend trip. SAT suggests road trip itineraries and two-day trips.

  • New Horizon Families: For this segment, travel is a way to educate their children. They prefer cultural and heritage destinations, the most popular being the Eastern Cape, KZN, Gauteng, Western Cape and Mpumalanga. They drive or take a bus and stay in 3-star B&B's, spending about R10, 000 on a 10-day trip for four people. SAT suggests child-friendly packages.

  • High-Life Enthusiasts: This is a predominantly black, middle to high income group aged at around 33 years. They want to spoil themselves. Travel is a way to boost their social standing, so events such as the J&B Met, The Durban July and the Cape Town International Jazz Festival are high on their agenda. The Western Cape is highly rated as a desirable destination. They fly or drive, stay in 4/5-star accommodation and spend R600 to R1200 pppn. They boast about their travel on social media networks. SAT suggests: High-profile event-driven packages.

  • Seasoned Leisure Seekers: This segment is predominantly white and has always travelled, often visiting the same favourite places, or visiting niche destinations. The Western Cape is high on their list thanks to the local cuisine and wine. They drive and fly, stay in 3-5-star accommodation, and spend R800 to R1400 pppn. This group takes 3/4 weekend breaks throughout the year, while 10 days in December are spent on a family holiday. SAT suggests special interest packages; food event/festival packages.

  • Well-to-do Mzansi families: These people are aged around 37 years with children. Travel is a way of getting away from the city, relaxing and spending quality time with their families. Top destinations include KZN, Western Cape and Gauteng. They drive or fly, stay in 4/5-star accommodation and spend R1000 to R1700pppn. Popular activities include golf weekends, luxurious but child-friendly breaks. SAT suggests couple's weekend packages and family safaris.

Source: HICA - Hotel Investment Conference Africa

Commemoration of the 18th Anniversary of the Genocide of the Tutsi

On the 11 April 2012, at 12:30 the High Commission of Rwanda in South Africa in collaboration with Freedom Park and the Johannesburg Holocaust Centre paid homage to the victims of the Genocide of the Tutsi. The commemoration of Genocide of the Tutsi is an annual event of the Rwandan people to commemorate the victims of the genocide and reaffirmation of world's resolve to prevent and fight genocide on the continent. This year's theme was "Let's learn from our history to shape a better future". Candles were lit as we remember the innocent victims and symbol of hope for a new Rwanda.

The purpose of the commemoration as firmly indicated on the declaration adopted by the African Union Permanent Representatives Committee during its special session on the Commemoration of the 10th Anniversary of the Genocide in Rwanda, is to continuously awaken greater awareness of the African people and the international community about the value of life and Humanity, and helps us renew our collective commitment to protect and uphold the fundamental human rights.

According to His Excellency the High Commissioner of Rwanda in South Africa, Vincent Karega "the post genocide leadership in Rwanda put in place systems, and home grown policies that have generated successful results in reconciliation, nation building and socio economic transformation. Today Rwanda is stable and safe. And it is among the few low income countries that are likely to reach the millennium development goals come 2015. Rwanda is determined to join the medium income countries from its current status of least developed country in 2020 following its consistent GDP growth of 7% for the last decade. Resilience and determination of the people and the leaders in Rwanda remain our core foundation to reverse our recent history and become a nation of hope".

While Rwanda commemorates the genocide against Tutsi, in 1994 South Africa celebrated its freedom as a nation, and the management of Freedom Park recalls that many decades, genocide has played a major role with regard to the Khoisan people. Being the only true people who can claim ownership to the country, these people have undergone severe abuse from all sectors of the political realm. Furthermore we dare not speak of national heritage and ignore the grievous wrongs that were perpetrated to fellow South Africans.

Freedom Park is an icon of humanity and freedom - not only for South Africans, but also internationally. The Park tells the story of a nation and its people subjected to the most brutal forms of infringement and abuse of basic human rights and thus provides a voice to the often untold history of South Africa and its people. More importantly, the Park weaves a tale of inspiration. It provides proof of what we can achieve and shows what we are capable of as a nation. It acts as a signpost to the future of South Africa.

Member news: A joyous Graduation!

The Capital Hotel School and Training Academy recently hosted the Pretoria Graduation Ceremony of The SA Tourism Skills Development Project in collaboration with SACA (South Africa Chefs Association). The successful candidates received the City and Guilds Certificate in Basic Food Preparation and Cooking.

"A total number of 800 young adults were trained at various approved training centres in South Africa with an excellent pass rate of 77.28%," says Thomas Overbeck, the Project Manager of the National Youth Chefs Training Programme (NYCTP). "We are particularly proud of the 152 who passed with Merit and 38 students who passed with Distinction."

This year a group of 300 successful candidates from the pilot project will be selected to do the CATHSETA (Culture, Arts, Tourism, Hospitality and Sport Education and Training Authority) Advanced Certificate course. This second phase of the 2011 NYCTP project is currently in process and 500 candidates are being selected to go through for interviews.

On behalf of her fellow students, Charmaine Mamiane, one of the graduates, delivered an all inspiring speech. Ronel Bezuidenhout, Principal/Director of CHS said: "This young woman is such an example to all of us. Despite many challenges in her life, she chose to seize the opportunity that the NYCTP provided. Keeping her positive attitude, I know that Charmaine will be a huge success in the industry."

Dignitaries that attended the function included SACA President Stephen Billingham and Ms Bulelwa Seti, Chief Director of Capacity Development, National Department of Tourism.

Member news: EmBARgo @ Orange

Orange Restaurant and Wine Cellar at the Court Classique Suite Hotel has recently become home to a brand new initiative by the National Press Club. The cellar at Orange has been rebranded and is now home to emBARgo - a venue to mingle, meet and greet journalists and colleagues alike, from 5pm to 7pm every Friday afternoon. emBARgo can still be booked as a unique conferencing or event venue and it offers an on-going photographic exhibition. On Friday nights, there is a special menu available for those who just want to pop in for a quick bite, a great glass of wine a quick networking session with friends.. Join the Court Classique Suite Hotel fan page on Face Book to stay up to date with special announcement and live music nights. Any enquiries can be directed to the Restaurant Manager, Monique Coetzee on monique@courtclassique.co.za. See you FRIDAY!

Member news: Military fair at the Voortrekker Monument

A Military Fair will take place on 1 May 2012 at the Voortrekker Monument from 09:00 to 16:00. Entrance fee is R20 per car. Military and military related items will be on sale such as medals, uniforms and books etc. The photo is of a Rooikat Armoured vehicle which was at the previous Military Fair in 2008.

Member news: Latest issue of Zoo newsletter

The April issue of the Zoo e-News is now available to read. The newsletter will be published monthly. Remember to subscribe if you have not already done so!

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